I help people decode human behavior and understand creative work in the digital age. For now, think of this landing page as the directory to my life. Essays and projects below.
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Bionic Reading
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Memo: Obvious, Easy, Possible
Work Principles
Using ChatGPT to manage my stock portfolio
Pricing creative services
In favor of fewer products
Aesthetics and usability
How narrative increased these products’ value by 2,806%
Read this before rebranding
What's a brand, actually?
Getting agencies and internal creative teams to work together
Active 🟢
Unlimited design studio for products and brands
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Music project — a blend of house music and abstract hip hop
Brand Identity and Web studio
Concept 🟠
Astrology themed home goods concept, subscription based
Premium urban wellness centers for the health obsessed.
Founding partner in real estate investment fund
A rock band I play bass in
ASMR project with friends recording the ambient sounds of nature
In Dev 🟡
An indie music collective sharing resources through a blockchain DAO structure
Completeley automated cryptocurrency apparel brand 🧢
My no bullshit once-in-a-blue-moon newsletter:
2023 - Zach Janicello
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